As an essential communication channel for internal and external stakeholders, universities cannot afford for their digital assets to be unwieldy and inaccessible.
UX is a crucial part of an integrated CX strategy and is the key to delivering quality digital experiences. By embedding user experience throughout the development of digital products, universities can improve usability, create sustainable digital assets that meet user needs and reduce future costs.
How can your university achieve consistent user experiences across marketing, ITS, library and faculty websites, platforms, and websites?
The 'UX in Higher Education' conference will enable you to:
- Foster a culture of UX focus across various teams responsible for your digital presence
- Communicate the value of UX principles and practice to gain buy in from your leadership
- Engage students, staff and other key stakeholders in UX research
- Map the user journey to identify user needs and pain points
- Design and implement improvements to UX within constrained resources
- Connect digital student experience to the physical experience
Directors, managers and practitioners from Universities, TAFEs and RTOs with User Experience responsibilities across:
- Digital Marketing
- Digital & Creative
- Web Strategy & Services
- Online Learning & Support
- Library Services
- Customer Experience
Attend to learn:
- Engage & gain buy in from key stakeholders across the university
- Develop research & insights to understand the user journey
- Implement responsive & user driven design to improve student experience
Billy has spent the past twelve years working in the digital space within higher education, across learning and teaching, student recruitment and marketing functions. As Digital Director at Macquarie University, Billy currently leads a team to implement strategic initiatives across web, CRM and marketing automation channels.
University of Sydney
David has over eighteen years experience in marketing and communications, working across diverse verticals such as finance, energy, construction and education. His expertise lies in combining people, technology and processes to ensure successful digital transformation. Proven in driving innovation and delivering results, David understands and orchestrates the changes necessary in order for businesses to adapt, stay relevant and successful.
As Head of Digital Marketing at the University of Sydney, David has been responsible for the delivery of the new corporate site whilst instilling a digital-first culture that achieves more by making evidence based decisions.
The past decade has seen Christine progressively move from a business design focus in financial services to understanding the student in a higher education context. Studying commerce, information technology, computer education and more recently, design anthropology, Christine is a core member of the UX practice at Deakin and is part of the movement to bring human-centred design to life on campus.
Over the years Christine has worked as a customer experience architect and solution design manager on large-scale projects as well as implementing smaller initiatives. Making a difference on behalf of students through using best practice UX techniques and embracing a service design approach is Christine’s passion.
When off campus Christine can be found immersed in fine hand embroidery either studying the techniques of the 16 th and 17 th century or designing and stitching her own works of art.
Westpac Group Business Bank
I am a CaliFloridian who believes:
“Necessity is the mother of invention” -English-language proverb
I am also a Human-Centered product and service design strategist experienced in directing cross functional teams to deliver user-centric visions, strategic roadmaps and solutions for the financial, health, education, travel, gaming and general insurance sectors. Influencer and advocate builder who has proven success in aligning executive leadership teams around service and design visions.
From our home in Melbourne we bring our digital agency know-how to clients all over Australia. We design and develop websites to get the best effect. The award-winning effect. We’re specialists in digital strategy, design and UX, and development using Joomla and more.
We connect organisations in the best way possible with their customers, clients, users – concentrating on function as well as form.
All of our team work in-house, in a supportive environment, making the whole process collaborative from start to finish. This helps foster great relationships, with our clients and within the team.
AccessibilityOz is an accessibility consultancy based in Australia and the United States. Gian Wild, the founder and Director, has worked on the accessibility of various web sites since 1998 and spent six years with the W3C Web Content Accessibility Guidelines Working Group contributing to WCAG2. Gian Wild was the Manager of Usability and Accessibility Services at Monash University for five years and consulted on the accessibility of a variety of web applications including Gmail and Google Apps, Lotus Notes and Outlook.
AccessibilityOz offers a range of accessibility services and products to organisations and Universities around the world. Our automated accessibility testing tool is used by numerous Universities and Colleges in the Australia and the United States, including University of Sydney. We have completed hundreds of audits and run training sessions and seminars over the last ten years for clients including United Nations, University of NSW, University of Queensland, Deakin University, University of Technology Sydney, RMIT and Department of Prime Minister and Cabinet.
Date: 28 Mar 2017 By: Teresa FinlaysonOur CIO portfolio launched the Student First Task Force (SFTF) in 2015 with a focus on making processes and systems less confusing for students and creating efficiencies for staff. Our aim is to create a personalised way for our students to engage with the university by putting them first and making things easier, simpler and …
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Date: 5 Apr 2016 By: Liz SmithAustralian universities are experiencing unprecedented growth in distance education. By the end of 2013, more than 200,000 students were studying in external mode, representing more than 14% of higher education enrolments. Given the large numbers of students choosing to study via distance, or online, what are – or should – universities be doing differently to …
Date: 24 Mar 2016 By: Barbara MillerThere is a long standing disagreement between some staff within our University as to whether students should be considered customers. Technically they pay for a product (course/program) and have certain expectations regarding delivery/performance of that product including the “after sales service”. At the same time, they aren’t guaranteed a result for that product unless they …