Surviving in the NGO ‘Marketplace’

05
Feb 16
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Things are changing for the NGO sector.  There is a trend away from block funding and towards models that see providers operating in a marketplace environment (think the NDIS, Consumer Directed Care and the recently announced Mental Health Reforms).

So how do you ensure your NGO survives in the new environment?

We’ve heard how many organisations are approaching this at our conferences over the past couple of years and noticed that those who are managing well have 3 things in common:

1. They know their clients

To survive in a marketplace environment you need to give clients what they want. Progressive organisations are co-designing services with clients, carers, family members and staff in order to ensure services meet client needs.

2. They collaborate

Collaboration may seem counter-intuitive in a competitive market-place environment but, if you think about it, collaboration actually leads to better service delivery. Clients and government funders (e.g. PHNs) want integrated, wrap-around services and this means service providers need to work together for the best outcomes for the client.

3. They measure their outcomes & use what they know

Measuring outcomes makes sense; it helps you to know and to show that your services are achieving their aims. Most organisations are, in one way, shape or form, measuring their outcomes but the key to success lies in how you use what you know.

Want to know more? Come along to one of our upcoming conferences for more detailed information.

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Submitted by Lindsey Eifler

Lindsey Eifler

Lindsey is a Senior Producer who specialises in conferences for the public and not-for-profit sectors. On Wednesdays and Fridays she has, arguably, the best office in the world; her home on the beautiful Central Coast.

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