Driving consumer acquisition & retention
Conference Date
22nd & 23rd May 2018
Location
SMC Conference & Function Centre, Sydney
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Overview

Where are you up to with customer experience?
In partnership with:

 

Customer experience is critical for providers looking to differentiate themselves in an increasingly competitive market. From marketing to admissions to care workers, every customer touchpoint will need to become seamless and consistent to retain current consumers and attract new ones.

Become proactive at the Customer Experience in Aged Care conference. Better understand your customer through journey mapping and leverage data analytics to continually improve customer experience at every touchpoint and drive long term business outcomes.

Topics to be explored:


  • Applying data analytics to measure customer experience and continually drive improvement across all customer touch points
  • Retaining customers and building a pipeline through ongoing client relationships
  • Promoting your public brand identity and aligning external brand with the perception of internal stakeholders
  • The future role of reviewer, rating and aggregator sites and the impact on customer experience
  • Driving and sustaining long term culture change for a customer centric workforce


This event will be attracting:

Senior Executives, General Managers and Directors from Home, Community and Residential Care providers with responsibilities for:
  • Customer Experience
  • Customer Service
  • Client Engagement
  • Marketing & Communications
  • Human Resources
  • Strategy & Operations


Attend to learn:

  • An international keynote from the UK to examine to thrive in a commercial market
  • Strategies to better understand the customer & their journey
  • Data analytics & tools to measure & build long lasting client relationships
  • Insights to transform organisational culture & create internal brand advocates
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Key Speakers

Anna McEwen
Executive Director, Support & Development
Shared Lives Plus
Nicola Reynolds
General Manager, Customer Innovation & Marketing
Benetas
Adjunct Professor Alan Lilly
Chief Executive
BlueCross

Sponsors

Blog

  • Date: 10 Jan 2019  By: Ash Natesh

        As revolutionary aged care technologies are being trialed and implemented across the nation, innovation and research is once again high on the agenda for many Aged Care Providers across Australia. So let’s delve into what 2018 had on its agenda? Virtual reality driving simulators to test whether seniors can keep their licenses, apps …

  • Date: 13 Dec 2018  By: Ash Natesh

    We interviewed, Chris Dougherty, General Manager, Human Resources Prescare & Professor Michael Woods, Centre of Health Economics Research & Evaluation, University of Technology Sydney. Here is their Insights on what the challenges and wins the aged care sector has faced in 2018: Chris Dougherty, General Manager, Human Resources Prescare “The largest challenge was the looming …

  • Date: 13 Dec 2018  By: Ash Natesh

    In undertaking his work, Professor John Pollaers OAM (Chairman Aged Care Workforce Strategy Taskforce at Australian Department of Health) uncovered some inescapable truths that impact on how the community views aged care and, indeed, how the industry sees itself. The Strategy that he has set out identifies significant opportunities for the industry and individual organisations …

  • Date: 4 Dec 2018  By: Ash Natesh

    Technology is developing at a rapid rate and as a result there has been massive changes in the aged care industry. Not only is technology enabling elderly people to lead healthier and more independent lives, it is helping carers and medical professionals monitor their health, to ensure they get the help they need, when they …

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