Criterion was the first company to bring together a conference designed, specifically, to help organisations prepare for the NDIS.
At our very first conference, at the beginning of 2013, we heard people say ‘If you want your organisation to survive under the NDIS you need to GET BIG, GET NICHE or GET OUT’
I’ll be honest with you; at the time I thought it was all a bit dramatic. Were things really that cut and dry?
As time has progressed though – and its still early days – I am seeing more and more organisation take this saying as their guide.
I’m seeing small and medium organisations prioritise expansion, be that independently or in the form of mergers and coalitions. So far, it seems to be an approach that’s working.
It’s the opposite to ‘if you can’t beat them join them’. It’s ‘if you can’t beat them then be totally different’! For organisations who already provide a unique service offering, the focus is on effectively communicating those points of difference.
This sounds quite pessimistic but it’s not just about closure. Many organisation offer more than disability services and the NDIS could see them focus on these other areas and move out of the disability space.
Yes, ‘Get big, get niche or get out’ is ringing true. But, in observing organisation responses to the NDIS over the past 12 months, I’d add one more:
At the end of the day, organisations are concerned about cash flow, under this new funding model. A possible solution would be to diversify service offerings (therefore funding pools) or to look at diverse sources of funding. Corporate partnerships, social enterprise, social finance or for-profit arms are all potential revenue streams
Id love to hear from you about what your organisations has done (or is doing) to ensure its survival under the NDIS. Are you getting big, niche or diverse? Have you got out? Would you add any other approaches to the catch-cry of NDIS survival?
I’m developing our next NDIS-oriented conference so if you’d like to share your story at that event, please respond to this blog or email me lindsey.eifler@