FEATURED ARTICLE

‘Curate More, Create Less’ – Implementing a Public Sector Digital Marketing Strategy

Andrés López-Varela is a marketing consultant with a wealth of experience. We spoke to him on the importance of a digital marketing strategy and the unique challenges faced by the public sector when implementing one. Here are his thoughts: How important is content in a public sector digital marketing strategy? I think content is one … Continue reading ‘Curate More, Create Less’ – Implementing a Public Sector Digital Marketing Strategy

FEATURED ARTICLE

Learning Space Design: Gallery of Australian Schools

The financial cost of designing new learning spaces means that it is crucial for schools to get it right the first time around. A tested and optimised process for planning, implementing and measuring the outcomes of new learning spaces is crucial, not only to justify the cost, but to ensure that schools remain agile to … Continue reading Learning Space Design: Gallery of Australian Schools

FEATURED ARTICLE

Enhancing Public Sector Customer Service - Download the ebook!

Growth in digital innovations has created a range of opportunities for enhanced customer service delivery. However, government agencies continue to grapple with effectively managing customer service channels while continuing to gather and analyse meaningful customer data. In addition, as the front facing component of the public sector evolves, it is important to bring internal stakeholders … Continue reading Enhancing Public Sector Customer Service – Download the ebook!

FEATURED ARTICLE

Claremont College: Differentiation in a Co-Teaching Model

Claremont College is a thriving co-educational primary school, renowned across Sydney as a school that achieves excellence in all aspects of its operation. Claremont College is an inclusive school where students with a wide range of abilities and special needs are catered for through a fully integrated approach to learning within a co-teaching model. Claremont … Continue reading Claremont College: Differentiation in a Co-Teaching Model

FEATURED ARTICLE

Data.gov.au to become a 'world-leading example of public open data'

The data.gov.au platform is set to become a “world-leading example of public open data infrastructure” under new plans by the Data Infrastructure Engagement (DIGE) team and Data61 (CSIRO’s digital research network). Data61 was tasked with employing “data analytics to connect disparate government datasets and publicly release them on open data platforms” as part of the … Continue reading Data.gov.au to become a ‘world-leading example of public open data’

18
Mar 19

How can you set student-centric strategies to enhance student experience

According to Forbes*, 84% of organisations fail at digital transformation; that’s a staggering statistic considering how far we have come with technology.    Here’s the thing, these projects aren’t failing because the available technology is flawed – rather, these projects are failing because of a lack of empowerment of people and a lack of alignment … Continue reading How can you set student-centric strategies to enhance student experience

15
Mar 19

An urge for a Royal Commission hearing into the residential construction industry.

Author:Ash Natesh

A report that was released from an independent investigation of the opal towers has confirmed that issues with construction and structural design of the building was non compliant with national codes and standards. Which in turn led to the damage that was observed in the building. The report was released by the NSW government and … Continue reading An urge for a Royal Commission hearing into the residential construction industry.

14
Mar 19

Three ways to simplify your revenue diversification streams

Author:Ash Natesh

Many NFP’s are looking beyond traditional grants and fundraising to increase revenue and maximise growth. From user paid products to crowd funding there are various other revenue streams that NFP’s can strategically tap into. It is worth keeping an eye out or what’s out there and new opportunities to increase revenue streams. Here are some … Continue reading Three ways to simplify your revenue diversification streams

12
Mar 19

Chubb Case Study Report: Chubb’s Singapore SME Cyber Preparedness

Author:Ash Natesh

The Singapore SME cyber preparedness report by Chubb mentions that companies and organisations have been more at risk of having their data made public or stolen, be it through a deliberate cyber attack from an external or internal party or as a result of system error or human error. Small and medium enterprises (SMEs) are … Continue reading Chubb Case Study Report: Chubb’s Singapore SME Cyber Preparedness

08
Mar 19

Top Tips for Driving Student Acquisition Via Form Optimisation

Online forms are the most important part of any website. Connecting with users and gathering their information is paramount for any online business. This is especially true for Universities. Universities face a competitive marketplace and hence a challenging student enrollment conversion funnel. From the perspective of students, the search and enrollment process is one of … Continue reading Top Tips for Driving Student Acquisition Via Form Optimisation

07
Mar 19

‘Cutting through the clutter’-The South Australian Tourism Commission’s Brand Strategy

Author:Ash Natesh

Marketing activity for South Australian Tourism Commission in recent years has focused on building various layers of South Australia’s brand, through showcasing key towns and cities with bold, emotive campaigns for the interstate market. Interstate activity also includes strong co-operative marketing with South Australian Tourism Commission’s partners to drive more awareness and encourage purchasing behaviours … Continue reading ‘Cutting through the clutter’-The South Australian Tourism Commission’s Brand Strategy

05
Mar 19

Managing the MERs Outbreak

Author:Ash Natesh

Between the year 2012 and 2018, there were 2229 confirmed cases of Middle Eastern Respiratory Syndrome Coronavirus (MERS-CoV), which was reported to WHO. 83% of this outbreak was reported by Saudi Arabia. The most vulnerable demographic to the disease were males above the age of 60 with an underlying medical condition such as diabetes, hypertension … Continue reading Managing the MERs Outbreak

04
Mar 19

How VicRoads use recycled materials to improve asphalt sustainability

Author:Ash Natesh

Roads and pavement materials consist mostly of crushed rock and aggregate there is opportunity to utilise alternative more sustainable materials incorporating recycled products. VicRoads sent out a technical note that intended to provide guidance in the use of recycled materials in pavement and road works as an alternative to the use of  conventional material which … Continue reading How VicRoads use recycled materials to improve asphalt sustainability